Matrix Research is the successful offspring of two very different methodologies - qualitative and quantitative research.

Matrix Research successfully integrated the project management and planning skills used in quantitative research with the creative, observational skills used in qualitative, market research and ethnography. The company's incubation started with specialized boutique research services such as highly screened, criteria exclusive participant recruiting. Research Director, Robert E. Brown states, "We wanted to work backwards and perfect the most difficult phases of research such as recruitment." Many research companies ignore this crucial step only to realize that they have a structure in place that cannot be executed. Robert continues, "We quickly learned how to forecast the hills and valleys of a research proposal and recommend alternative, cost-conscious research methods."

Matrix Research quickly became known as the industry participant recruiter and project manager. After years of sustained growth, Matrix Research now offers full service qualitative and quantitative research."

From local, community healthcare organizations to regional television stations, up to international pharmaceutical companies, Matrix Research exceeds research expectations.